7. The Raid
Lone hero stands in front of building, steeling himself – an iconic and frequently used image that attempts to build the foundation of a mythology for the character before the film even has to add detail and backstory. The composition suggests size – both in terms of the hero’s task at hand and the film itself.
Yes there are differences, but the message of the poster remains the same, and it’s no accident that there are a fair few examples of the same composition appearing ahead of big summer releases dealing with one man’s (or humanity as personified by one man) struggle with a great threat. The two posters below prove as much (and show exactly where the other elements of the Star Trek Into Darkness poster design come from)…
This article was first posted on December 4, 2012