10 Creative Ways To Save Failing WWE Gimmicks

Right now in WWE, there are well over 50 full-time characters regularly appearing on television. That number takes into account Monday Night Raw, Smackdown, Main Event, Superstars and other fresh WWE Network content. Given the amount of hours the creative team have to fill, and the sheer weight of numbers on the roster, there's a lot of work that goes into writing WWE TV. Perhaps for that reason, more than a few wrestlers on the rosters are failing badly. Whether these stars have been neglected by the creative staff is up for debate, but there are certain characters that simply aren't clicking with the core audience. That needs to be addressed, because absolutely every performer that appears on WWE programming should contribute to the show's success. It's been said that Vince McMahon changes his mind routinely, and often within the span of just a few minutes. Something the boss can be very high on can suddenly become something he's no longer interested in. That would certainly explain a lot of WWE's yo-yo booking, where stars are pushed and abandoned erratically. The burning question is, what can the creative team do to save these failing WWE gimmicks? This article offers some suggestions that could go a long way to getting them back on the right tracks.