When accusatory fingers point at gimmicks destroyed by WWE's rather mundane pay-per-view routine, Hell In A Cell is almost always the first one thrown under the bus as a busted flush.
Once every bit the hellish fearscape it labelled itself as, the roofed cage became just another theme during the company's move to concept pay-per-views at the turn of the decade. A relatively well-protected stipulation became instead became an annual function rather than a narrative one, with the Cell itself often used three times in one night on matches that barely warranted a bloodletting. And that was when such things were permitted - the PG rating did further damage to the brutality of the feature built up by legendary wars featuring The Undertaker, Shawn Michaels, Triple H and Mick Foley.
Bizarrely, 2018 sees all four men returning to some prominence ahead of the structure lowering yet again. 'The Deadman', 'The Heartbreak Kid' and 'The Game' are all plugging an Australian Super Show-Down, whilst 'The Hardcore Legend' will step between the ropes and under the roof to play man in the middle between two men at a career crossroads.
Much of the show (and the product in general at the moment) remains rooted to the past. And yet, so little of the near-future beyond Sunday is particularly easy to predict...
Square eyes on a square head, trained almost exclusively to Pro Wrestling, Sunderland AFC & Paul Rudd films. Responsible for 'Shocking Plans You Won't Believe Actually Happened', some of the words in our amazing Wrestling bookazines (both available at shop.whatculture.com), and probably every website list you read that praised Kevin Nash.