8 Reasons Wrestling's Popularity Is In Decline

Raw viewership continues to hit record lows but will WWE do anything about it?

It€™s not the greatest time to be a fan of professional wrestling. The business appears to be strong when you see WWE RAW arenas seemingly brimming, and the staggering levels of attendance WrestleMania generates every 12 months. But the fact remains that the WWE just isn't as strong as it used to be. Creative is bad and Raw ratings are in decline. The decline of wrestling isn€™t a new thing, but the attention being paid to it has been upped in recent weeks. WWE€™s flagship show on a Monday night is garnering record low viewing figures at the moment, and even though these figures are blurred slightly due to technological advances such as DVR and the eternal battle with shows like Monday Night Football, they do abide to the notion that the business has seen better days. This isn't the first time Vince McMahon has seen his business decline. We aren't anywhere near the near extinction the WWF faced in the mid-nineties, but McMahon can't be happy with his current product performance. Why is WWE's popularity in such decline, and what can be done about it?

8. Competition From Other Shows

The 18-34 male demographic that WWE once relied on so much, has arguably been disenchanted by WWE's move to PG. On the flip side of that, more families are now watching WWE. But where the Raw decline is really taking hold, is competition like NFL football appeals to all ages. Kids, teens, adults - the whole family are likely to pick America's national game over WWE on a Monday night. Monday Night Football will always come out on top of wrestling in the ratings war, in America at least. WWE also has competition in the entertainment genre that will also be taking their viewership. It's up to the powers that be to make the product as compelling as possible to make sure more fans don't leave the product each and every week.
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Content Producer
Content Producer

Video & written Content Producer for WhatCulture Wrestling. NCTJ trained journalist. BA Hons, Sports Journalism.