10 Reasons WWE Is Incapable Of Creating New Main Event Stars

9. Part Time Attractions

roman reigns braun strowman
WWE.com

WWE has singularly failed to bridge the evident gap between the part-time stars parachuted into the company at springtime and those who toil for little reward all year round. This year, WWE has widened it.

Brock Lesnar used to wrestle competitive matches on pay-per-view, but that was a whole lot like hard work, so he has since either phoned it in or finished his job more quickly than when you lost your virginity. Goldberg is smashing through established WWE stars like they're Van Hammer. Triple H hogged one quarter of the four hour-long WrestleMania 31 event with his ludicrous entrance, longest match on the card with 55 year-old Sting, and interminable, unnecessarily long segment with Stephanie McMahon, Ronda Rousey and The Rock. Meanwhile, fans suffer harsh winters in which star power is as low as the sun. The autumn months are barren in WWE. No prizes for guessing why.

WWE should take the Fully Loaded 2000 approach, and attempt to transfer veteran star power to the next generation - but the approach is more Undertaker Vs. Kurt Angle eight minute burial than Triple H Vs. Chris Jericho twenty-five minute back and forth war.

WWE feels the need to utilise part-time talents to tap back into the mainstream consciousness via shortcut, but the trend (sadly, that designation is probably no longer apt) has surely peaked. Shane McMahon and Goldberg were left-field choices, and as well as they have been received, both are in danger of being booed out of the stadium in Orlando.

That should send a message to WWE - but they're still pushing Roman Reigns like he's Hulk Hogan, so it's unlikely they'll hear it (or deign to acknowledge it).

Contributor
Contributor

Michael Sidgwick is an editor, writer and podcaster for WhatCulture Wrestling. With over seven years of experience in wrestling analysis, Michael was published in the influential institution that was Power Slam magazine, and specialises in providing insights into All Elite Wrestling - so much so that he wrote a book about the subject. You can order Becoming All Elite: The Rise Of AEW on Amazon. Possessing a deep knowledge also of WWE, WCW, ECW and New Japan Pro Wrestling, Michael’s work has been publicly praised by former AEW World Champions Kenny Omega and MJF, and surefire Undisputed WWE Universal Champion Cody Rhodes. When he isn’t putting your finger on why things are the way they are in the endlessly fascinating world of professional wrestling, Michael wraps his own around a hand grinder to explore the world of specialty coffee. Follow Michael on X (formerly known as Twitter) @MSidgwick for more!