20 Stupidest Products WCW Ever Licensed

Things went a little bit crazy in the 90s...

For those that were too young to experience the late 90s boom period in wrestling, it can be hard to conceptualise just how massive and mainstream the industry truly was. While the WWE today may be a corporation with its own universe and network, it€™s not even close to achieving the silly levels of popularity and crossover appeal that wrestling achieved in the 1990s. Ratings and viewership statistics are just numbers on a sheet and while they€™re helpful in giving us some tangible figures to play around with, it€™s in the more banal every day aspects of life that we can see just how pervasive and just how encroaching wrestling culture would become. And there is no bigger example of this banal encroachment than in the sheer tidal wave of wrestling merchandise that exploded into shopping centres and mail order catalogues worldwide. Some of this merchandise was really successful €“ t-shirts and belts had been on sale for years, and as long as there is an audience for wrestling there always will be a market for these staples. However wrestling companies got a bit carried away in the 1990s, licensing some of the most useless and worthless junk possible. The following twenty items are testament to just how obscene things got at WCW headquarters, and stand as a fitting indicator of just how many bad decisions one company could make€
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Contributor for WhatCulture across the board, and professional student. Sports obsessed. Movie nerd. Wrestling tragic. Historical junkie. I have only loved three things my entire life: my family, Batman, and the All Blacks.