4 Ups & 3 Downs Of WWE Universal Championship

A new belt is coming, but will it succeed or fail?

WWE Universal Championship SummerSlam 2016

Stephanie McMahon and Mick Foley finally answered one of the Brand Split’s biggest questions on Monday Night Raw. Fans and media sources alike have been speculating over what would become of WWE’s world title scene since the Split was announced back in May, but now we know: the WWE Universal Championship is on its way.

Instead of having a single WWE World Heavyweight Champion operating independently of the Brand Split and “floating” between Raw and SmackDown, WWE are moving forward with two “top” titles. Dean Ambrose will continue representing SmackDown as the WWE Champion, while one of Seth Rollins and Finn Balor will become the company’s first Universal champ at SummerSlam.

Perhaps WWE were always going to head down this route. This is exactly how they organised their belts during the original Brand Split, and as soon as WWE removed the words “World” and “Heavyweight” from Dean Ambrose’s title name, it was all but confirmed. Time will tell whether it proves to be a wise decision or not, but for now, it’s an inevitability.

The idea of a second “top belt” remains divisive among WWE fans, as with any other big debate, there are a number of credible points on both sides of the argument.

Here are the 4 Ups and 3 Downs of the WWE Universal Championship. We'll start with the Downs..

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Andy has been with WhatCulture for six years and is currently WhatCulture's Senior Wrestling Reporter. A writer, presenter, and editor with 10+ years of experience in online media, he has been a sponge for all wrestling knowledge since playing an old Royal Rumble 1992 VHS to ruin in his childhood. Having previously worked for Bleacher Report, Andy specialises in short and long-form writing, video presenting, voiceover acting, and editing, all characterised by expert wrestling knowledge and commentary. Andy is as much a fan of 1985 Jim Crockett Promotions as he is present-day AEW and WWE - just don't make him choose between the two.