5 Times WWE Offered Short-Term Fixes To Long-Term Problems
Offering up nostalgia as a replacement for forward thinking has become the norm...
For any long time WCW fan, seeing Bill Goldberg return to set things right in WWE was emotional. Here was an outsider to the McMahon system who had made his name away from the company decades ago, and yet he was treated like an all-conquering hero. Well, eventually.
But as good as all this seemed, guess what: it secretly wasn't. As paradoxically cockle-warming AND cool as Goldberg's comeback was, it simply placed a mask on one of WWE's glaringly ugly problems. Great as our Bill was, a 50-something speed-wrestler was never going to be more than a temporary boon. What does it say when a superannuated star's residual popularity from almost two decades back eclipses just about everybody's on the current roster?
Problem is, it's totally in line with WWE's way of thinking. The company has a bad habit of patching holes in their boat without fixing the leak. It keeps them afloat, sure, but for how long?