With the announcement that the main event at Night of Champions will feature a rematch between newly crowned WWE World Heavyweight Champion Brock Lesnar and John Cena, fans worldwide responded with a collective groan of indifference. Coming off Lesnars brutal beatdown of Cena at SummerSlam, it doesnt feel like a rematch is warranted. That was as decisive of a victory in a title match that weve seen in modern WWE. Night of Champions is a very important show. It takes place during the renewal period for the initial Network subscribers, and if the company wishes to entice those people to re-up a second time, theyre going to have to deliver something monumental. Since we will have just seen this match a few weeks prior, theyre going to need to turn it into a spectacle for the fans to be willing to lock in for another six month commitment. The purpose of this article is to take a look at some ways that WWE could maximize interest in a repeat. Admittedly, Cena and Lesnar have fantastic chemistry together as evidenced by Extreme Rules 2012 and this years SummerSlam. But now that weve been witness to two incredible matches between them, the first for its sheer intensity and brutality and the second a display of overbearing dominance, what can they do to clear the bar the two have already raised for themselves? And how does the promotion take advantage of that and make us want to shell out our hard earned cash to see them do it again? Here's 7 ways that could hopefully accomplish that feat.
Brad Hamilton is a writer, musician and marketer/social media manager from Atlanta, Georgia. He's an undefeated freestyle rap battle champion, spends too little time being productive and defines himself as the literary version of Brock Lesnar.
