True Story Behind Bray Wyatt's New WWE Gimmick

Designer spills beans on "insane" new Bray Wyatt direction.

Bray Wyatt Mask Close Up
wwe

The creative force behind Bray Wyatt's new look has offered some revealing insights into the Firefly Fun House reinvention that's seen him go from ice cold to white hot within the space of a month.

A tweet revealed just how close Kyle A. Scarborough's concept drawing was to the eventual (literal) horror show that appeared on Monday's edition of Raw and the fourth vignette in an ongoing series.

He offered further fascinating facts about how the gimmick came to life, including some unexpected interactions with WWE's top table.

Noting that the Bray had called him direct several months ago saying he "needed" his help, Scarborough spoke on Wyatt's excitement and desperation to get the character over the line.

He said; "He called me, and with the excitement of a child, ran off the long list of descripts and concepts, flooding my text messages with doodles and images.

He had an idea in mind that needed help. He had the team of people to create the idea, but didn't have the vision. I've never been more scared to take 20 ideas and details that showcased his thoughts (which putting it mildly, are about as close to insane as the character)."

There was more craziness to come for Scarborough, not least when he found out how far his ideas had travelled...

CONT'D (1 of 2)...

Advertisement
Contributor
Contributor

Michael is a writer, editor, podcaster and presenter for WhatCulture Wrestling, and has been with the organisation over 7 years. He primarily produces written, audio and video content on WWE and AEW, but also provides knowledge and insights on all aspects of the wrestling industry thanks to a passion for it dating back over 30 years. As one third of "The Dadley Boyz", Michael has contributed to the huge rise in popularity of the WhatCulture Wrestling Podcast, earning it top spot in the UK's wrestling podcast charts with well over 50,000,000 total downloads. He has been featured as a wrestling analyst for the Tampa Bay Times and Sports Guys Talking Wrestling, and has covered milestone events in New York, Dallas, Las Vegas, London and Cardiff. Michael's background in media stretches beyond wrestling coverage, with a degree in Journalism from the University Of Sunderland (2:1) and a series of published articles in sports, music and culture magazines The Crack, A Love Supreme and Pilot. When not offering his voice up for daily wrestling podcasts, he can be found losing it singing far too loud watching his favourite bands play live. Follow him on X/Twitter - @MichaelHamflett