WWE's Future Plans For Rusev Are Big

The Bulgarian Brute has the support of the company's top brass.

Rusev has been on a tear since his debut on WWE television. The 6€™0€, 300-plus pound behemoth debuted at the Royal Rumble in January, but quickly disappeared. He went back to NXT, where he continued his dominating ways. Then, on the April 7th edition of Raw, Rusev returned for good. With Lana by his side, he immediately began destroying his opponents, and it€™s remained that way ever since. Reportedly, there is no end in sight for Rusev€™s destructive ways. The PWTorch has reported that WWE management -- specifically, Vince McMahon and Triple H -- are high on the Bulgarian. McMahon especially is said to be a staunch supporter of Rusev, and feels that Rusev fills a vital role within the company. It€™s no secret that Vince has always had a thing for big, muscular brutes, and it seems that McMahon feels Rusev has filled that gap in the roster. Furthermore, Vince€™s focus is known to be shifty, with the Chairman of the Board often unable to keep his attention on any particular competitor or even storyline. There are countless stories of Vince changing his ideas completely, often in the lead-up to big shows. It€™s stated by the Torch that McMahon once felt that Big E was the guy to fill the powerlifter-like void. However, his attention is now fully on Rusev -- evident by both men€™s recent outings on television. It€™s speculated that the company may have big plans for Rusev in the coming months. There€™s a strong possibility -- if Vince doesn€™t change his mind again -- that Rusev could be kept largely undefeated in singles competition from now until WrestleMania 31. There are already talks about having Rusev battle a top babyface at the upcoming Showcase of the Immortals in one of the top matches on the card. It€™s further reported that WWE€™s agents and producers have learned to keep Rusev looking dominant at all times in his matches. Otherwise, they run the risk of dealing with McMahon€™s ire. There€™s no question that Rusev has looked strong, especially of late. With the company€™s top brass reportedly very high on the Bulgarian superstar, it will be interesting to see if WWE follows through on their purported plans for him. Will Rusev continue his dominating ways all the way to WrestleMania, or will Vince McMahon tire of the Bulgarian Brute? Let us know your thoughts in the comments below.
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Douglas Scarpa is a freelance writer, independent filmmaker, art school graduate, and pro wrestling aficionado -- all of which mean he is in financial ruin. He has no backup plan to speak of, yet maintains his abnormally high spirits. If he had only listened to the scorn of his childhood teachers, he wouldn't be in this situation.