10. Matt Morgan
WWE hasn't exactly had the greatest success finding big, athletic men. And when they do, they're incapable of marketing them and exploiting their talents. In fact, you can't help but feel like if Mark Calloway or Glenn Jacobs walked into Vince's office for the first time tomorrow, he'd have no clue what to do with them.
That was certainly the case when Matt Morgan debuted on Smackdown in 2003. Here was a muscular, 7-foot-tall bruiser in the mold of Brock Lesnar, who also had the agility and speed of guys who were a hundred pounds smaller. And he was comfortable on the mic.
So what do you do with a guy like that? Whatever the correct answer is, it should definitely not include making him second fiddle to everyone he's in a match with or giving him a speech impediment as a gimmick.
It's no surprise Morgan was so underrated considering the dreck he was given to do on a weekly basis. He could've been the next Next Big Thing, but instead he was dropped from the WWE after receiving minimal opportunities to make any kind of impact.