Logan Paul appears to have a degree of creative control when it comes to his presentation in WWE.
Speaking on a recent episode of Wrestling Observer Radio, Dave Meltzer stated that the recent WWE signing is effectively "calling the shots" when it comes to his deal with the sports entertainment market leaders. This is why the YouTuber-turned-fighter is to be booked as a babyface: he wants to play a hero on television.
WrestleMania 38 saw Paul team with The Miz, winning his first ever wrestling match by felling Rey and Dominik Mysterio. Logan demonstrated sound heel instincts in a well-received maiden wrestling voyage, though he effectively turned face after the bout, with Miz turning on him.
Meltzer reported at the time that Paul had made a deal with WWE to flip his alignment following the bout. With Logan challenging Miz upon ceremonially signing his WWE contract last week, this looks set to continue.
Logan Paul and AJ Styles vs. The Miz and Ciampa may be WWE's direction for SummerSlam 2022 (30 July). This follows last night's Raw, where Ciampa and Miz cemented an alliance after beating Styles down.