4. The WWE App On RAW Is Overkill
While I understand a company's need to constantly evolve and push the limits of entertainment, WWE is going overboard with their promotion of the WWE App. We are already subjected to 3 hours of a live RAW program every Monday night, and this is time that's obviously already too difficult to fill effectively given that the show itself drags on and on every week. The inclusion of the WWE App to further live storylines is distracting at the very least, and it's something that the company could use more effectively on it's off-television days. Promoting content for a different day and time during TV broadcasts would be sufficient use of the App, and it would fill the company's desire to push their social media envelope. Twitter is much more effective and less involved during a live telecast.