Paddy Power's Euro 2012 Team Bonding Rave
England manager Roy Hodgson may well have told his squad to be on their best behaviour at the upcoming Euro's, we all know what Footballers are like and can he be sure they'll stay trouble free?
England manager Roy Hodgson may well have told his squad to be on their best behaviour at the upcoming Euro's, we all know what Footballers are like and can he be sure they'll stay trouble free? Paddy Power's latest online film looks into how a modern day England team bonding session may look like, Paddy Power style. The mischievous film, inspired by the popular YouTube video 'Russian Forest Rave' is a 60-second commercial that follows England "players" getting together for an insane rave in the Ukrainian woods. As the anticipation builds towards this summer's Euro 2012 tournament in Ukraine, the clip has taken a life of its own with more than 20,000 views in its first 24 hours of being live. Adam Perrin, spokesman for Paddy Power, said of the clip:
Roy has said he expects the players to behave when on international duty so our team bonding suggestion may not meet with his approval - but Im sure some of the players would be up for it!The commercial is just the latest in Paddy Power's 'We Hear You' campaign, of which another ad in the series, 'Chav Tranquiliser' received almost two million views on YouTube.