Ideally, WWE would like impactful moments to happen all-year round, but such hopes are often somewhat unrealistic. Generally speaking, it's from the period of January-April when the company really kicks it into gear, otherwise known as Wrestlemania season - more casual and lapsed fans return during this time frame than at any other point of the year, and there's still something about 'Mania which grips people.
Falling in an awkward spot on the 'Road To Wrestlemania', February is almost an unnecessary nuisance, sandwiched in between the Royal Rumble, and the annual 'Mania spectacular itself. Nonetheless, even in WWE history, many huge moments have taken place during the same month which hosts Valentines Day.
Not only that, but massive matches, debuts and moments have taken place outside of the WWE bubble, extending to other pro wrestling companies such as the NWA and WCW. February may be a routine month in the eyes of many a wrestling fan, but it's often surprising to see just how much has happened during it.
Many of these moments are timeless, and deliver an effective snapshot of just how great a month February has been down throughout the years in the wacky, colourful world of professional wrestling.
20. Latino Heat Wins The Big One - 2004
By 2004, WWE needed new stars at the top of the mountain, something fans today can empathise with.
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Enter Eddie Guerrero, a fiery Latino who had captured the imagination of the WWE audience as a passionate, yet cheating, babyface.
Beating Brock Lesnar at No Way Out in February, 2004 is still one of the best moments from the late-Guerrero's career, and a classic example of giving the fans what they want.