The Secret Weapon AEW Holds Over WWE

Gambling with a royal flush.

By Michael Sidgwick /

AEW

Saturday night’s Double Or Nothing, the very first show presented by All Elite Wrestling, was an almost inconceivable triumph.

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Digital impressions dwarfed—quadrupled—that of ALL IN, the very success of which mapped this groundbreaking destination. Even beyond the critical acclaim and the turned heads of the WWE-disenfranchised, no less an influential figure than rising Democrat star Alexandria Ocasio-Cortez put over Executive Vice President Cody’s strive for genuine diversity. AEW didn’t just seduce the wrestling world this week; the company penetrated the mainstream sphere.

Fittingly, for a company that leaned on a gambling aesthetic and narrative in Las Vegas, AEW holds several hands over the competition.

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AEW radiated cool and danger throughout that instantly iconic closing angle. Jon Moxley disrupted Jericho’s masturbatory promo—if anything, he demanded the audience jerk him off, in a great character moment—by planting him and the referee with the Dirty Deeds. He stood on the ropes, breathed everything in, and let out a silent Motherf*cker roar. He, just like everybody else, was high on an atmosphere of revolution and defiance.

MJF almost stole the show by delivering his unique, big-time, hilariously nasty promo on its rightful stage. Cody and Dustin Rhodes formally stole it with a match as beautiful as it was disgusting, following which no less than four much-anticipated matches were either formally or all but announced: Cody and Dustin Rhodes Vs. The Young Bucks; MJF Vs. Hangman Page; Kenny Omega Vs. Jon Moxley; Hangman Page Vs. Chris Jericho...

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