Triple H Explains Why WWE REALLY Sends Custom Title Belts To Sports Stars

WWE's custom belt gifts are a sneaky assault on Disney - Triple H reveals all.

By Jamie Kennedy /

WWE

WWE now habitually fire out custom championship belts to sports stars and organisations when they win major titles.

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Recently, Triple H posted a brand new version off to the Super Bowl-winning Tampa Bay Buccaneers. It has bespoke Bucs' side plates - 'The Game' said on Twitter that Rob Gronkowski would "know what to do with it".

Why do the company do this though? It's really rather simple.

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Trips noted during an interview with The Wrap that it's great PR. Also, having a customised title belt over their shoulder or around their waist has become the new 'it' thing for sports men and women after bringing home the championship.

Triple H said that it has replaced the old, "I'm going to Disneyland" phrase in the immediate aftermath.

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WWE's obsession started when the NFL's Aaron Rodgers motioned that he was 'coming for the strap' several years ago. Baseball star David Ortiz, who is a huge pro wrestling fan, also played a major role; WWE noticed how much he put over his custom gift, and they realised that it was a simple way to piggy-back on mainstream sports.

Take that, Mickey Mouse.

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