10 Incredible Films That Bombed At The Box Office
10. The Assassination Of Jesse James By The Coward Robert Ford
Production Budget: $30 Million
Box Office Earnings: $15 Million
The Assassination of Jesse James by the Coward Robert Ford is an excellent western film. It follows the uneasy connection between Jesse James, the famed outlaw, and Robert Ford, a man who idolizes him and is desperate to join his gang. As the story progresses, things don't happen as Ford imagined they would. He grows resentful of James, leading to increasingly tense moments throughout the movie. It presents a fascinating look inside late 19th century gang life.
The substance of a film is important, but marketability is key when it comes to drawing a large audience. Among the biggest problems for this motion picture were its long runtime and difficult title. The movie clocks in at roughly 160 minutes, which demands a lot of attention from viewers. Its title is unique and attention grabbing, but for all the wrong reasons. Movie goers are typically attracted to short, snappy titles that generate intrigue. The Assassination of Jesse James by the Coward Robert Ford is neither short nor intriguing, but instead spells out exactly what will happen between the two titular characters.
Despite the overly long title and runtime, this feature contains tremendous performances from Brad Pitt and Casey Affleck. Also noteworthy is the picturesque and imaginative cinematography. The director of photography, Roger Deakins, adjusted antique lenses to create a unique look reminiscent of photographs taken during the late 1890s. These aspects have all been deeply appreciated in the years since the movie's release, and rightfully so.