10 Things MCU Phase 3 Must Avoid (And Why)
10. Too Much Humour
One thing that last year's Age of Ultron made clear is that quipping in the Marvel Cinematic Universe had reached its breaking point, to the extent that numerous characters basically ended up sounding like the same Joss Whedon archetype.
The jokes were delivered in a rushed, perfunctory manner in-between action beats that felt massively forced and detracted from audience involvement in the set-pieces themselves.
Thankfully the Russo brothers have proven with the latter two Captain America movies that they can deliver entertaining, successful movies without so much comedy, so it seems that the Infinity War saga at least shouldn't suffer from these issues.
The comic tone suits films like Guardians of the Galaxy Vol. 2 and Spider-Man: Homecoming much better and those two should really be the comedic backbone of Phase 3.
Doctor Strange and Black Panther in particular will hopefully play things a little more straight, while Thor: Ragnarok can find a comfortable middle ground, considering it's a buddy movie starring Thor and The Hulk.