13. Toby Possesses The Simon Game (Paranormal Activity: The Marked Ones)
Far away from the series' major feat of rampant product placement (which we'll get to later), here's the use of a toy in the PA series that actually worked incredibly well. When Jesse, Hector and their friend Marisol are playing the iconic electronic memory game Simon, it malfunctions and appears to answer questions they ask to it, as Toby has possessed it. It's one of the series' most hilarious moments and a rare example of some well-executed comic relief throughout the franchise.