CLASH OF THE TITANS 3-D concerns

By Matt Holmes / June 25, 2011

This morning, a London-based SFX industry chum informed me via e-mail about Clash of the Titans, which remember had less than 10 weeks from the end of January for this late in the day 3-D conversion;

Apparently they've had 100s of Indian SFX sub-contractors working round the clock to 3D it. The SFX teams that did the primary effects aren't overly pleased.

Everyone knows and expects by now that Clash will be the Diet Coke of 3-D. This is common knowledge. Any movie that is shot in 2-D and later post-converted into 3-D is an inferior product and just won't have the same effect on the eyeballs as films shot with 3-D camera's. This message needs to be delivered to the masses who will be unsuspecting. They will see 3-D and expect an Avatar-like experience every time they lay down their extra few quid/dollars but it's just not going to happen with post-converted tinkering.