Paranormal Activity 3 Blu-ray Review: An Unwanted Bump In The Night
The third outing for the home-video frightener franchise outstays its welcome despite a few flashes of quality.
rating:2
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I have a theory about horror films in the future: the genre is now decidedly split between conventional/traditional pieces and gimmick-driven ones, and the latter branch will eventually degenerate completely until the gimmick supersedes the idea of film itself. So the Saw franchise will extrapolate the demise of expendable human characters to such a degree that Saw 20 will be no more than a close-up montage of traps closing on bloody, unrecognisable hunks of meat (which crueller commenters might suggest the franchise already is). If it is to continue (and it surely will), the Paranormal Activity franchise will follow that trend, reducing every recognisably filmic convention until its just 90 minutes of black screen, with a ghoulish face appearing suddenly once or twice to make everyone jump out of their skin. The problem, you see, is that films like Paranormal Activity criminally undervalue the traditional conventions of film-making and story-telling precisely in order to appear "innovative". And when that innovation makes them money, they'll push it and push it until it is stretched unrecognisably and extremely unpleasantly. Even at this early stage in the franchise, the decisions behind the film are dangerously anti-film - or at least anti-progression, which is something that horror franchises seem to go hand in hand with. It is a franchise limited from the get go by the fact that its one great idea was its only good and relatively fresh idea, because deviation from the theme would betray the very essence of the original film, while endlessly regurgitating the same thing ends just as badly. So really, Paranormal Activity 3 could never win, and in following the second approach, of simply retreading the same ideas with the thinnest veneer of difference, it can and will appeal to only the most ardent of franchise fans. Quality
rating:3
Not really the point of a Paranormal Activity film, considering the home movie conceit, but there are still things to be judged here. For the source, the transfer is as good as its ever going to get (and in fact is probably a little too good for even the best home-video technology of the time). Textures, black levels and detail all suffer for the medium choice, but that's sort of the point, with the filmic quality adding to the atmospherics, and you can't really judge the transfer badly on those terms. The best thing that can be said of it is that it is completely on-brand with what the film-makers have obviously intended. The audio on the other hand can rightly be a little more raved about: though again it is a little too impressive for supposed VHS home-video footage, the cleanness of the soundtrack helps in the atmospheric stakes. Atmospherics are the best part of it, as was always going to be the case, but dialogue is nice and clear and well centred, and all-in-all the audio is definitely the strongest weapon in the Paranormal Activity 3 armory.Extras
rating:1
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An advert for Dennis' video-taping business is about as good as it gets. Director's Cut Cinematic Cut Lost Tapes: Scare Montage Lost Tapes: Dennis' Commercial Digital Copy DVD Copy Paranormal Activity 3 is available to buy on blu-ray and DVD now.