10 Most Desperate Ways Video Games Got You To Play

10. "Bullshots" & Misleading Trailers

Perhaps the single most nefarious way that a desperate publisher can try and entice you to play their game is to straight-up lie about it - or if we're going to be polite (which we're not), "mislead."

"Bullshots" are a term for promotional images and trailers for a game which aren't in fact representative of its final release quality.

In extreme cases this might be something like the infamous Killzone 2 E3 2005 trailer, which was actually a target render intended for internal use only, but ended up being used to sell both the game and the power of the PS3 - absolutely inaccurately, of course.

Ubisoft was also memorably dragged for the final versions of Watch Dogs and The Division, which were severely visually downgraded from their original gameplay demos.

In rarer cases developers might even straight-up mislead the public about the content of their game, like Hello Games over-promising what No Man's Sky would offer out of the box.

Whether the marketing has overstated a game's graphical or gameplay merits, the result is almost always the same: frustration from players who feel they've been duped into spending cash on an experience different from the one advertised.