10 Of E3's Worst Video Game Showcases Yet

10. Sega's Sega Saturn, 1995

The first E3 ever had Sega start by committing sales suicide, launching the Saturn months ahead of time to an empty line-up.

Caught in a bind between the recently released Sega 32x and the upcoming monster competitor Sony Playstation, the Saturn was a half-baked, underpowered console that Sega had to force out the door to the US market fast.

So they took to a shock marketing strategy. Spinning it as "attempts to appease international demand", the Saturn had a surprise launch the day of the conference at a whopping $399. While it definitely got the console out fast, it means that third party developers were left in the cold, giving the Saturn an empty library of only Sega's efforts and no marketing budget whatsoever.

Sony effectively blew Sega out of the water later in the same day by letting head of development Steve Race on stage, announcing the PlayStation's price at $299, and walking off. If the microphone wasn't attached to the podium, they would've dropped it.