8 Video Game Habits You Will NEVER Break

2. Boarding The Hype Train

Ah yes, the Hype Train, the name given to the sound of our wallets screaming in agony each and every time a new title rolls out its marketing campaign.

The Hype Train is a wonderful ride for sure, hitting prospective consumers with twists and turns akin to a rollercoaster, yet it's only as we've finished our double loop consisting of gameplay teasers, pre-order bonuses and spicy trailer edits do we realize that half the time this theme park ride was actually just the delayed 1800 to Slough during rush hour, and that the game in question wasn't all it was made out to be.

It's so easy to board this beast thanks to clever marketing and exploitative editing tricks, and since the market is more and more geared to taking your money up front with preorders, players end up investing both money and emotions pretty heavily.

That feeling of excitement turning to worry to "oh lord it's too late to get off" is a very real feeling indeed, and it's one that unfortunately we'll end up doing all over again when the next hype horn blares in the distance.