In early 2015, Mathew Carpenters site, ShipYourEnemiesGlitter.com, went viral. With demand for glitter filled envelopes outpacing the young Aussies ability to keep up, he auctioned off his business online, selling for a cool £55,330. Apparently the idea of an unsuspecting victim releasing glitter, or, as Carpenter calls it, the herpes of the crafting world all over themselves upon opening a seemingly innocent note is worth every penny of the $9.99 AUD (£5) charge.