10 Awful WWE Gimmicks Which Somehow Became Awesome

10. Seth Rollins - The Monday Night Messiah

After a once-promising babyface run came to a disastrous end in 2019, Seth Rollins was in desperate need of a new direction.

That long-awaited alteration came after Monday Night Raw were soundly beaten at Survivor Series by SmackDown and NXT. After slamming the roster for their performance at the PPV, Rollins eventually turned heel and became the 'Monday Night Messiah'.

However, the character didn't fully click early on. This was largely down to the fact that Rollins was being framed as a sort of Christ-like figure and the star himself even admitted that he wasn't comfortable with the 'religious overtones' this initial version of the persona had. This, coupled with a tiring, never-ending storyline with Samoa Joe and Kevin Owens, left fans wondering whether Rollins' new gimmick and faction had much of a future.

Now, after dropping the stained glass windows and locking horns with Rey and Dominik Mysterio in recent months, Rollins has gone on to become one of the few things that makes Monday Night Raw actually watchable at this moment in time.

When you manage to keep an Eye for an Eye storyline from being completely ridiculous and turn a rookie into arguably the most over babyface the red brand has to offer in a handful of matches, you must be doing something right.