10 Best Heels In WWE Today

10. Rusev

Anti-American heels have been a staple of pro wrestling for more than 100 years, and they typically fall into one of two camps - the stars with the talent to take the gimmick past its one-dimensional roots, and the forgotten men and women who simply rely on cheap heat because they can't get any other reaction.

Rusev falls into the former camp. Though the star's ex-SSR background, massive size, and monster push led fans to compare him to Vladimir Kozlov, it soon became clear that Rusev was a much different wrestler - a great athlete who showed quick improvement in the ring.

Though Rusev's push started to fade after losing to John Cena at WrestleMania 31, his subsequent demotion actually made him more well-rounded as a performer. Over the past year-plus, he's been able to explore more aspects of his character, including English promos and even some comedic flourishes. Today, he may not get the respect he deserves, but he's one of WWE's most consistent midcarders.