10 Best Things About The 2002 WWE Brand Split

10. Cultivating The Next Generation

Brock Lesnar, Randy Orton, John Cena, Batista... these are just a few of the names who went from the youth ranks to the main events during the brand split era. Numerous other rookies also benefited from the divided roster, with two shows allowing fresh talent more chance to shine.

The major long term benefits are obvious when you consider how much money Lesnar, Cena, Batista, and Orton all went on to make. Being on separate shows helped them to stand out; Orton and Batista had room to develop on Raw, while Cena and Lesnar were given the spotlight on Smackdown.

After Cena gained enough momentum on Smackdown, he then transferred to Raw, where he became the biggest star of his generation.