Similar to Lex Luger, Goldberg was a huge star in WCW and was given the rocket push early in his WWE career but his flame would burn out quickly. When Goldberg signed with Vince McMahon, hopes were that he would bring a boost to viewership and he was immediately given a clean victory over The Rock at Backlash 2003. In what may become a trend for several superstars on this list, his first big moment was also his greatest and his star would slowly fizzle out as time went on. Although he did win the World Heavyweight Championship, his victory and subsequent title reign was lacklustre and lasted only three months. His final match with the company was also his most infamous, as he battled Brock Lesnar at WrestleMania XX. During the match the crowd, who had heard that both men were leaving the company after that night, turned on the competitors. Given his status in WCW as the flagship performer during the hottest period in professional wrestling history, regardless of where the blame is placed, Goldberg's WWE career must be considered a failure.