10 Mistakes WWE Will Probably Make With The Brand Split

10. Not Increasing The Number Of PPV Events

When WWE initially started the brand split back in 2002, they had matches from both shows on all their Pay-Per-View events. The next year, however, the company decided to split the minor shows up between brands. That allowed them to add more Pay-Per-View events to the calendar without compromising storylines. The number of events peaked in 2006 with 16 - five Raw, five Smackdown, two ECW, and four joint shows.

That setup ultimately proved untenable, as asking fans to spend that much money in a year wasn't realistic. The PPV count fell back down, hitting 12 in 2012, the year after the split ended.

Nowadays, though, the system is different - Pay-Per-View is almost obsolete, with most fans who follow WWE's product having access to the company's streaming network. That means WWE can put on as many live events as they want without having to worry about fans picking their favorites with their wallets.

WWE has a golden opportunity to make the most of the Network's capabilities with 20 "PPV" shows a year - eight Raw, eight Smackdown, and four joint events. If they pass this one up, they're missing out on a way to keep storylines flowing on both brands and make the Network even more enticing.