10 Rejected Wrestler Names WWE ACTUALLY Pitched

10. Chilly McFreeze / Otto Von Ruthless / Ice Dagger / Fang McFrost (Stone Cold Steve Austin)

WWE seem to love this story, oblivious to the fact that it removes them from the origin story of one of their most important figures.

It's well known and well-told, but Steve Austin wanted something akin to the chilling serial killer Richard Kuklinski when he asked for a temperature-based tone to replace The Ringmaster. What he got was right out of the worst excesses of the company's cartoonish instincts. The repetition of the "Mc" sound is funny, but saddling your toughest, cruellest character with "Ice Dagger" before he even gets over with the gimmick is no laughing matter.

The second part of all this was Austin's then-wife telling him to drink his tea before it went "Stone Cold" - a lightbulb moment for the pair of them that was both awesome in its aura and packed with the alliterative powers Vince McMahon loves to market.

Much like the Austin 3:16 promo, this wasn't in WWE's script.