10 Things WWE Are Getting Dead Wrong At The Moment

10. Kevin Owens: Whipping Boy

Remember when Kevin Owens was Universal Champion? Well, the days of 2016 are way behind us now, and Owens has been left to saunter around the mid-card without direction. For a character and a wrestler of his quality, it's just another example of WWE wasting a talent that would thrive if given the chance.

Owens is one of those rare performers who can elicit raucous cheers or relentless boos from any crowd. In the mould of his former on-screen best friend Chris Jericho, The Prizefighter brings intelligence and intensity to his gimmick, be it heel or babyface.

WWE is doing great things in most of their championship storylines right now. However, one of the better things to come from the Attitude Era was the sheer number of spotlights being shone on competitors away from the title scenes. Rather than being the whipping boy for the likes of Aleister Black, Owens should be in the thick of the most engaging storyline on SmackDown right now that don't involve a belt.