3. Stone Cold Gives The Corporation A Beer Bath (March 22, 1999)
Today, Steve Austin has released his own brand of beer. The pale ale is in stark contrast to the light lager he once routinely enjoyed on WWE programming, and Coors Light played a huge part in the success of one particular angle. Shortly before meeting The Rock at WrestleMania XV, Austin treated his rival to a few beers. That is to say he utterly drenched his foe in the alcohol, much to the delight of a jam-packed 'Attitude' Era audience on Raw. Standing in the ring with Rocky were both Shane and Vince McMahon, and they too were doused in the liquid. This segment has been replayed time and time again, it's definitely one of the greatest Raw moments in history. Hilariously, Vince McMahon decided to simulate swimming whilst laying in a pool of the beer. Smiles were wide around ringside, and fans didn't even seem to care that they had been soaked by the torrent of booze either. Austin's 'Stone Cold' character made many statements, and this one remains a classic.