10 Times WWE Destroyed Something Brilliant

10. The United States Championship

John Cena's awesome 2015 run with the United States Championship achieved something many thought impossible: he restored the value of a midcard title in WWE.

Truth be told, that might be an understatement. The United States Championship has never meant much of anything in WWE. Some decent programmes have been centred around it - not least of which the retread of Chris Benoit and Booker T's best of seven series in WCW - but the belt has largely existed on the periphery, awarded arbitrarily to performers as a weak launchpad for a halfhearted push. See: Antonio Cesaro.

Cena was probably the lone exception to that rule. His 2004 run with the belt elevated him in the eyes of the audience; eleven years later, he elevated the belt in the eyes of the audience, stringing together an assembly of minor classics in an awesome guessing game of a weekly open challenge. The segment was handily the most anticipated and well-executed on RAW, but it ended with a curious whimper.

Alberto Del Rio made his less than triumphant return to WWE at that year's Hell In A Cell, defeating Cena far too easily for anybody to actually buy. He then adopted the worst gimmick of the decade and traded the title pointlessly with Kalisto in a feud that went at least two months too long.