10 Unthinkable Masterminds Behind Legendary Wrestling Ideas

10. Kevin Kelly Came Up With The Triple H & Stephanie McMahon Marriage Angle

A development that changed the course of Triple H's career and pro wrestling history as you know it.

In late 1999, Vince Russo left the then-WWF for WCW. His departure was sudden - he was not bound to a non-compete clause - and the WWF were left to tie up various in-motion plot threads. One such storyline was the relationship between Test and Stephanie McMahon; since wrestling is a never-ending soap opera with no happily ever after, a new twist was required. To buy time to think of it, the British Bulldog threw a trash can at Stephanie McMahon at Rebellion (presumably a different one in which Russo and Ed Ferrara's belongings were kept).

Russo's original idea, based on precedent, was probably "Stephanie, being a woman, was leading him on and she was going to leave him for someone in a better spot."

A company-wide email, unusually, was distributed to all staff. Kevin Kelly responded by suggesting (alongside his wife) that Steph, experiencing memory issues resulting from her head injury, actually forgot to whom she was betrothed, and it would be revealed that Triple H took advantage by wedding her in a backstage "quickie".

This idea was taken on, only made more rancid, as was the style at the time: the WWF actually went the "What would Russo do?" route, although it was Kelly's shoot idea.