10 Wrestling Grudges That Changed The Business
10. Bullet Club Is Fine
It spoke to the political power and financial stroke of Cody Rhodes, Kenny Omega, The Young Bucks and other associated key players in the Bullet Club civil war of 2018 that such a vast number of wrestlers and companies were required to get on board.
Omega and Rhodes headlined an ROH Supercard Of Honor show as well as NJPW's King Of Pro Wrestling event (along with Kota Ibushi), such was the commercial appeal of their drawn-out dissent, and when the wrestlers weren't in the ring, they were expanding on the conflict (and their own storyline world) on Being The Elite.
It was September's All In that served as a proof of concept for All Elite Wrestling, folding in all of the regulars as well as a pro wrestling philosophy markedly different from WWE's. It's ironic - the comedy-laden "Bullet Club Is Fine" plot wasn't the most popular amongst ROH and NJPW purists for how much it leaned on Sports Entertainment trappings, but the spiderweb storytelling took those principles way beyond what the market leader had been capable of and into a brand new era.