10 WWE Attitude Era Gimmicks That Didn't Get Over

10. Brakkus

Vince McMahon's unusual fondness for beefy muscle-heads is well documented, as is his steadfast belief that sheer brawn is enough to get a guy over in lieu of any actual talent. He's wrong of course, but sadly for wrestling fans, he has never wavered in his belief.

Achim 'Brakkus' Albrecht was just one of a plethora of identikit hunks WWF expected to be a roaring success based on physique alone. Guess what? He wasn't.

Brakkus (occasionally spelt 'Brakus' for the sake of variety) was as beefy as they came. Unfortunately, beef was all he brought to the table. After an initial run with the company in 1996, WWF decided to spread the misery by shipping Brakkus to ECW for seasoning, where he regularly draped his parent company's banner over his defeated opponents.

After a year away, the Teutonic titan was finally deemed ready for a Stamford recall, and creative had a sure fire way to guarantee his success this time around: chainmail! Brakkus still didn't have a gimmick, or any personality whatsoever for that matter... but he did wear chainmail. Hulking to the ring like some sort of German knight, Brakkus soon became a tearaway superstar.

Wait, no, he didn't. He was an unmitigated failure, and was gone from the company by the end of the year.