10 WWE Superstars Who Should Switch Brands In 2017
10. Emma
Emma’s re-debut as Emmalina is already one of 2017's most baffling wrestling-related moments. Hyped for months in advance, and often missing her scheduled appearance due to lingering injuries, Emma was to be repackaged as a ‘throwback’ to glamorous characters like Sable and The Kat. It really doesn’t need explaining that this is a woeful misuse of Emma’s talents, who has the potential to be one of the company’s top heels. Ultimately, the 'Emmalina' gimmick was dead on arrival, as Emma all but announced she would be returning to her previous character.
Having already been repackaged once (from fun-loving party-person to sneering, aviator-wearing jerk), Emma doesn’t need a new character or gimmick, she needs feuds, stories, and a creative team that can really get behind her.
SmackDown LIVE’s team has shown that they’re committed to experimenting with the blue brand’s women’s division, and Emma would benefit immensely from a push to the top, facing off against talents like Mickie James and Becky Lynch. She could even see herself traded alongside Dana Brooke, a similarly directionless character whose NXT pairing with Emma still ranks as the highlight of her WWE career.