Finkel is WWEs longest-tenured employee, having been hired by the WWWF in 1975. He has been announcing for WWE for decades, and his distinct voice, and emphasis on the word new during a title change was one of the most recognizable sounds in WWF history. Hes also the person who came up with the WrestleMania name, as well as Ricky Steamboats nickname, the Dragon. Considering that WWE still keeps him employed, and that he still does whatever WWE wants him do, says a lot about his love for WWE and his willingness to do as they ask. However, the Fink hasnt always had a good time in WWE. According to a shoot promo by Jim Cornette and Paul Bearer, Finkel was bullied quite regularly, despite his loyalty to WWE. There was one segment in particular where he asked to eat anchovies, despite hating them. The producers of that segment, allegedly under McMahons or Kevin Dunns orders, made him to several re-takes, knowing he was uncomfortable. Bearer goes on to say that he even saw Howard Finkel crying at times in the backstage area. Yet even if his employer made him miserable, he still stuck with them, never working with a rival promotion. Now thats a company man.