5 Things WWE Network Needs To Do Better In 2020

5. Remove Breaks For On-Demand Viewing

One of the worst consequences of the Monday Night Wars, and something we're still suffering today, is that shows started going to ad breaks in the middle of matches. It started with WCW and was soon adopted by Raw when they saw fans not switching channels during the breaks as they didn't want to miss any more of the action when the show returned.

The realities of live television and advertising demographics mean that this is not going to change anytime soon for the live shows, whether broadcast on television channels or the Network. However, there is no reason that the archived copies of shows should ever fade to black and then immediately welcome us back from breaks when we've missed several minutes of action.

The cameras are still on in arenas during the ad breaks and, while the live feed is cut off on the channel, it would be simple to keep the cameras rolling so that the version of the show that is archived to be watched On-Demand through the Network simply doesn't cut away from the action.

It's a win for everyone involved. The advertisers still get the time they paid for to show their products in the middle of the show when it airs, both on television and through the live Network feed. Meanwhile, the On-Demand content on the Network seems more like the whole product and can draw in more subscribers even amongst those who already watch on television. And when commentators mention they'll be back soon or that they're just back from the ads, existing Network subscribers will feel they've had a better deal because they got to remain with the action this time around.