6 Ways To Save The Women's Evolution

6. Stop Calling It The Divas Revolution/Women's Evolution

I realise I've contradicted myself hugely in this heading, but there's a difference between the 'Women's Evolution', and the evolution of women's wrestling.

Sasha Banks and Charlotte main-evented the most recent WWE pay-per-view Hell in a Cell, but it all felt a little rushed. This is not to take away from the turn-around at the top of the card, and the clear attitudinal shift in the last year alone. While you won't catch anyone boasting about a 'bra and panties' match from WWE these days, you most definitely will find that representation doesn't accurately match the manifestation delivered to the masses in the form of empty gestures and 'triple main events'.

The 'Women's Evolution' hype slogan died shortly after the WrestleMania 32 Triple Threat match and the unveiling of the new Women's Championship. At a push, you could say Sasha tried to drag it's sorry bones on the way to her first title win on Raw.

The term 'Women's Evolution' is a phrase which the WWE has become in itself, the dry and lifeless remains of a stale branding strategy. The fact it still comes up in conversation of current events serves as nothing short of empty promotion, a desperate and meaningless effort to cling to the tail-end of the momentum created by the NXT women.