6 Ways Vince McMahon Can (Realistically) Save WWE Raw's Ratings

6. Scrap The Wild Card Rule (Or At Least Revise It)

What unsnapped pencils remained in the boardroom of WWE's Stamford, CT headquarters met their maker on the morning of 30 April, when TV's what's hot/what's not dropped in staffers' in-trays. Was the previous night's episode of Raw hot?

It was not.

Suffering yet another ratings nadir, Vince McMahon once more instigated drastic change, as the USA Network apparently demanded improvement - and fast. His solution, blighted by typical reactionary myopia, was the introduction of the so-called Wild Card rule, which would allow talent from SmackDown to migrate to Raw, and vice-versa.

Theoretically, this'd create an element of the unexpected on Monday nights, offering the potential for anybody to show up. Must see television, right?

Not quite. The problems are two-fold. For one, anyone worth seeing who couldn't previously be spotted on Raw would inevitably have been on SmackDown the next day anyway. Secondly, the rule has only exacerbated the company's major problem of overexposure, merely diluting the value of the blue brand stars rather than raising the intrigue of the red brand.

The proof is in the pudding, and in this case, the pudding is the complete stasis of the ratings needle. Raw's numbers have not improved one single point since the 'Wild Card' rule commenced. It is, in a word, sh*t, and the sooner it's gone, the better.