"All you have to do is Bo-lieve" could have been the catchphrase of the year. Instead, it's the line that makes us wonder what happened to this guy? When WWE called up Bo Dallas from NXT earlier this year they did so because he had a strong character in their developmental system. He's the guy that thinks he's better than everybody while offering up inspirational messages that nobody really asks for, but he's still happy to deliver them. The gimmick worked right away. Fans went from wondering who this guy was to actually reacting to everything he did. We laughed at his promos and thought it was so cheesy when he celebrated his wins. The key thing was whether people liked him or hated him they were always reacting to him. Some guys get no reaction. He does. When Dallas stopped appearing on TV, there were reports saying Vince McMahon didn't really like the gimmick. That's all it takes for something to be stopped. Good thing for Dallas is he's in his mid-20s and has plenty of time to still develop into a star.