8 Lessons WWE Could Learn From The MCU
Engaging action. Unbelievable characters. Proper stories. All things Marvel do that WWE fail at.
Marvel and WWE are two of the biggest creative companies in the world. They both dominate their genre, take in a ridiculous amount of money, and are seen as powerhouses within their industries.
That's not the only similarity that they share though. They both try to create incredible moments through their use of action and drama. They both have a vast amount of characters to them. They also both make a lot of their money through vehicles outside of their main product - merch sales, toys, and other ways of expanding their brand.
So why is one of these seen as an incredible creator of content whereas the other seems to be continually seen as a laughing stock? Obviously the medium in which they operate is different, but at the heart of both companies is the same thing - entertainment. Clearly, Marvel are doing something which WWE should be trying to emulate.
Maybe if they read this article, WWE will see that there's a lot of things that Marvel are doing which they could learn from, and potentially try to use in their own product.
8. Give Each Character Their Moment
WWE and the MCU share a lot of similarities in terms of the ridiculous depths of their "rosters". Both of them share the use of some kind of "extended universe", meaning that there are a variety of products that come together to form one gigantic show. This creates an issue in terms of letting everyone shine.
Whilst WWE uses this to hoard a pointless amount of talent, Marvel still manage to find a way to showcase every one of their characters. Look at recent films for clear examples of how an ensemble film doesn't mean you give everyone zero screen time; nor does it mean that you pick one character to focus on, and ignore everyone else.
This doesn't have to take a lot of screen time, but it does mean giving each character their moment in the sun to allow an audience to properly engage with them. The WWE midcard and undercard are full of potential superstars who could shine if given chance.
Alongside this, Marvel manage this in a three hour film once every few months. WWE have three times that amount of content per week. There're definitely ideas to be taken on how they could showcase the depth of their roster in a more effective way.