This is partly to do with the crowd, and partly to do with NXT's willingness to let characters and storylines grow slowly. Look at Emma. She started in NXT as a self-deluded heel, a clumsy dancer who thought that she much more graceful than she was. The NXT crowd, having a better overall sense of humour than most wrestling crowds in the world, warmed to her and began to cheer her. Slowly but surely, the fans respect for her in-ring talents and for her perseverance with a silly gimmick got her over. Really over. Her weird dancing became a mini-phenomenon and as he stomped to the ring the entire audience would be mimicking her. On the main roster she was a major flop. Anyone not familiar with her toil and graft in NXT simply saw her as more WWE-brand 'wackiness' and dismissed her poorly-showcased but considerable wrestling skills. Teaming her with old joke Santino Marella didn't help either. Emma has now returned to NXT to rediscover herself. It's a cautionary tale that more out-there wrestlers NXT wrestlers like Tyler Breeze, The Vaudevillians and Enzo & Big Cass would do well to heed. Of course, there was another thing that crippled Emma's chances before she started...