Ranking All 50 WWE World Heavyweight Champions - From Worst To Best

38. Dean Ambrose

The old method of defining champions by their bonafide drawing power has been rendered archaic by WWE's brand-first philosophy in recent years, with perception playing a bigger part in determining how viable a performer is in the catbird seat. Dean Ambrose's own aura was exposed during his own stint in 2016.

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The 'Lunatic Fringe' looked out of his depth treading water at the top of the card, with a rightfully relegated Dolph Ziggler SummerSlam feud doing damage to the topline futures of both.

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