Mr. McMahon has always considered himself as being a man with Godlike powers, the master of the WWE Universe. As the evil boss, McMahon was convinced that he was omnipotent, and that no one and nothing could harm him in any serious psychological way. So leave it to The Undertaker to bring the egotistical Vince to his knees on an episode of RAW by burning Stephanies teddy bear. By destroying something that appeared to be so precious to Vince, Undertaker got into the bosss head and exploited his vulnerabilities for his own gain. The sight of a more human Mr. McMahon crying from The Undertakers actions was a powerful one to behold and indicated that The Undertakers ability to manipulate his opponents fears and weaknesses reached everyone, including the supposedly impenetrable Vince. It was also creepy in its own way, as the all-consuming fire destroyed the symbol of Stephanies innocence. It brought a whole new level of personal bitterness to the rivalry, as Vinces family was brought into the mix in a new way.