USA Network Wants "More Adult Content" On WWE Raw?

The network are reportedly "furious" at recent WWE Raw ratings.

By Jamie Kennedy /

WWE

talkSPORT's Alex McCarthy has reported that USA Network executives want to see "more adult content" on episodes of WWE Raw going forwards.

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Don't worry, this doesn't mean that the company will return to salacious 'Diva' skits or anything of the sort - instead, USA want segments that are provocative in a "dark and violent" way. They're not particularly interested in "sexy adult" content.

Phew. That could've been a major misstep.

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Further, McCarthy claims that January's Royal Rumble is being viewed as a "big reset" for WWE as a whole. Fans should expect to see some changes happen before then though, because USA are "furious" about Raw's recent ratings slide.

WWE's current deal with USA will net the promotion a whopping $462 million in 2021. The network are apparently keen to justify that amount of money by seeing better productivity from Vince McMahon's group.

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This past Monday's episode of Raw had both its lowest total viewership and lowest rating in the sought after 18-49 demographic. That cannot be allowed to continue, so WWE are expected to make alterations and perhaps go darker and "more adult" to arrest this current slump.